We have seen how extremely effective marketing can be when all efforts are integrated, based on SEO keywords, and meet users’ needs. We call this our “SEO/UXD marketing philosophy”, and it is fairly unique from the public relations advertising approaches that other agencies seem to take.
The foundation of our marketing approach uses SEO research to get into the psychology of what your target audience really wants, then give it to them via social media marketing, online ads, websites, email marketing, public relations, and traditional/print marketing. It’s not selling or advertising as much as it is helping people meet their needs and wants.
Our goal is to make you as successful as possible, so we don’t have pre-packaged services. We sit down with you to make sure every dollar is being used as effectively as possible to meet your business’ goals, target audiences’ needs, and budget. Please contact us today for a free consultation.
How We Know Our Work Pays for Itself (R.O.I.) We want you to see the results and know that your money was well-spent, so we’ll work with you to pre-determine key performance indicators (K.P.I.s) and intervals to measure success. These K.P.I.s may include:
- Audience size
- Engagement levels
- Google Analytics traffic “How did you hear about us?”
- Number of completed lead generation forms
- Promotional code redemptions
- Free consultation to learn about your business goals, target audience, and budget
- Determine which services would best meet your needs
- Review estimate for services
- Sign agreement and get started!
Creative & Interactive
communication occurs at every level of public engagement, which is why the Martha Tiller Company offers clients creative and interactive services. From brand development, execution and management to websites and graphic design, the Martha Tiller Company creatives provide the visual communication support necessary to position our clients as industry leaders.
Creative & Interactive Service Include
- Graphic design for print and digital marketing;
- Website design and development, incorporating SEO best practices;
- Mobile websites & mobile applications;
- Video production for commercial and online use.
Social media is the digital expression of word-of-mouth marketing, which is why the Martha Tiller Company offers full-service social media marketing to support all our public relations efforts. Our social media experts remain on the cutting edge of industry trends and develop customized campaigns to strategically support each of our public relations efforts.
Our social media services include
- Strategic blog content developed to support the PR campaign as well website SEO;
- Distribution of blog content via social media platforms such as Facebook, Twitter and LinkedIn;
- SEO video production with social distribution;
- Additional digital marketing initiatives customized for each PR campaign as needed.